Bart Poels was born in Belgium; he was involved oi his fathers sand mine business since he was a little kid. When he was a teenager he started riding horses noticing that the surface used in Belgium for the horses to ride was not perfect, causing too many injuries to the horses and problems to the riders and show organizers as well. Ist was then thathe decided to create his own footing for the family horses, the footing was so great that soon some of his friends and neighbors start asking him to build their equestrian arenas; and that was the beginning of Bart Poels Footing Company.

It's been more than 25 years since Bart Poels Footing Company started, and after all those years of experience, research, customer service and hard work Bart Poels is the creator and manufactures of what today is consider The Best Equestrian Footing in the World. That is why Bart Poels Footing is being installed in the best competition rings all around the world, including: The Olympics, Asian Games Doha, World Cup Final Leipzig, Children's Final Istanbul, Mechelen World Cup, Helsinki World Cup, Athina Onassis International Horse Show, Jumping International de Monte Carlo and many more prestigious venues.

Ten years ago during a conference in Brussels he meet his business partner Brett Raflowitz and together they decided to create Equestrian Services International LLC. with one idea in mind: bringing to US all the technology and the finest arenas available in Europe, and offer to the American customers a one stop shop for all their Equestrian needs. Today Equestrian Services International is the most well known name in the American Equestrian Business. ESI is the provider and creator of the Best Footing available on the American market as was demonstrated by some of our prestigious customers: “Pink Footing” used at the Wellington Winter Equestrian Festival, Official Footing supplier for the Devon Horse Show, The Hampton Classic and Pennsylvania National Horse Show.

• 2000 Bart Poels meet his prater Brett Raflowitz during a Conference in Brussels and decided to create Equestrian Services International LLC. with one idea in mind: To Bring  all the ttechnology and the finest arenas available in Europe to the US market; and also offer to the American customers a one stop shop for all the equestrian needs.

• 2001 Equestrian Services International was officially founded.

• 2002 ESI installed the First Equestrian Arena Footing using European Technology.

• 2006 ESI and his European partner Bart Poels created the most advanced Footing currently on the market: The International All Weather "Pink" Footing.

• 2006 ESI is named the footing provider for the WEF Winter Equestrian Festival. The Internation All Weather "Pink" Footing was Isntalled in the International and Denemethy Arenas at WEF.

• 2007 ESI Footing was installed on the property of the Olympic Gold Medalist McLain Ward. In New York Sam Edelman, Kate Levy and Darren Graziano also selected ESI Footing for their Arenas.

• 2008 ESI's partner Bart Poels is Selected to provide the footing for the 2008 Hong Kong Olympic Games.

• 2008 ESI is named the footing provider for the WEF Winter Equestrian Festival Mogavero Arena. In the same year Double H Farm selected ESI footing for their Arena Upgrades in Wellington, FL. 

• 2009 ESI work on the upgrade of the Wellington Polo Club and St. Clair Equestrian Center. Double H Farm selected ESI footing for their Arena Upgrades in Connecticut.

• 2009 ESI Installed the first Arena at the Bahamas: Jumbo Limbo Stables.

• 2010 ESI completed Equestrian Arenas for Deeridge Farm (NY and Wellington, FL), S & L Farm (Wellington, FL), Todd Minikus (Wellington, FL)., Ox Ridge Farm (CT) and Monomoy Farm (Martha's Vineyard).

• 2010 ESI is named the Official Footing Provider of the Devon Horse Show, The Hampton Classic & The Pennsylvania National Horse Show.